Due to the miracle of the modern smartphone, you can now produce an ad that is high enough quality that it will look pretty decent. But this works as long as you don’t try to overreach on production. Here are the things you will need:
In the hierarchy of winning a campaign, the ground floor is name ID. It leads to fundraising, volunteers and ultimately, an edge with undecided voters. It’s true that if you have a million dollar budget, most of your name ID is going to come from paid advertising, but for the 95% of campaigns with limited budgets, it must be earned in other ways.
From the 1950’s to the 1990’s, HM Perry School served elementary children from Davenport, a river town on the Mississippi in Iowa. In the 1970’s, one particular student, Steve Grubbs, was traversing its hallways learning all the basics. Miss Ellis would teach him to read, Mr. Christman demonstrated the basics of square dance and a proper pull up and Mr. Sharp explained the mysteries of the Solar System as well as some basic chemistry. Of course, learning was done with chalkboards, books (with real paper pages) and of course, the inimitable #2 pencil. It was good. It was a different time.
Raising money for a political campaign is not a guarantee of victory on election night, but it sure helps.
As a candidate, you will need money for mailers, digital media ads, yard signs and a lot more. So, how does a novice candidate raise money? Direct mail is one proven method.
Yard signs bring viability and votes to a campaign, all the while forcing it to rise up and accomplish its organizational goals as well. For those candidates wanting to even the playing field with an opponent who has an advantage, making yard signs a central focus in your next local or legislative campaign can play a part toward that goal.
There’s no silver bullet for winning a campaign. It requires hard work, strategy, money, name ID and issues that matter to voters. Here are 22 tactics and observations to help organize these in your plan
Grubbs’ power over the signage, as well as his politically convenient location, has made him something of a prominent figure in the political world. It also makes him a creative mind to be reckoned with. Just ask Rand Paul, who hired Grubbs as a consultant in 2014."
There are certain campaign tactics that are used in almost every campaign: Yard Signs, Bumper Stickers, a literature piece, broadcast advertising, etc. However, this article isn’t about those. Instead it’s about 11 of the best ideas I’ve run across over the years that don’t happen to get used in most campaigns.
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